Wednesday, March 9, 2011

What makes a good brief?

Press play. Do not pass GO. Do not collect $200. Check out the brilliant and brief video from our friends at GRIP about what makes a good brief. It's a great reminder about the importance of the, sometimes elusive, well thought out and perfectly written brief.

Big Orange Slide asks: What makes a good brief? from Jon Finkelstein on Vimeo.


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