Thursday, February 24, 2011

A brilliant use of Twitter

It seems like everywhere you look, brands are asking you to follow them on Twitter. I would estimate that about 95% of the time, they don't really know what their doing. They see the Twitter logo on the ads of competing brands so in turn, they want it on theirs. Volkswagen on the other hand, used the platform in a brilliant way to promote the Fox at a music festival in São Paulo.

Via AlmapBBDO

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